Category Archives: Strategy

Musings about agency life, the client agency relationship and the market

London PRO SEO training seminar – Integrating SEO into Development Presentation

Posted on October 27, 2010 by Alex Craven

Firstly I’d like to start by thanking the guys at distilled for inviting me to present.. I’d also like to thank those that tweeted their appreciation for doing so and also everyone that came and spoke to me afterwards.. got … Continue reading →

Posted in Search & Social, Strategy | 2 Comments

‘pull’ – ‘push’ … not for dabbling.

Posted on July 26, 2010 by Brian Wadsworth

We Bloomers consider that Social Media IS the future for (Digital) Media. Indeed we believe that what is called by many; ‘the web’ or ‘the internet’ will soon be a social media dominated domain and marketplace; giving much more ‘control’ … Continue reading →

Posted in social media, Strategy | 2 Comments

Social Media ‘concience’

Posted on May 17, 2010 by Brian Wadsworth

Interesting commentary this last week about Facebook and their duty of care regarding private and confidential personal data. I’ve long held the view that with these Media moguls at Google, facebook, et al making billions of dollars profit, they should … Continue reading →

Posted in Search & Social, social media, Strategy | Leave a comment

Vodafone Experience a Twittergate of their Own

Posted on February 5, 2010 by Stuart Turner

Remember Stephen Frygate on Twitter? This afternoon chief execs at Vodafone will be extremely red faced after a massive blunder on their Twitter account. An employee managed to tweet a fairly offensive message to the world which resulted in a … Continue reading →

Posted in Musings, Strategy | Tagged , | 2 Comments

Digital PR, Social Media & Content manager – Vacancy

Posted on January 15, 2010 by Alex Craven

Digital PR, Social Media & Content manager – Vacancy Continue reading →

Posted in Musings, Search & Social, Strategy | Leave a comment

Vacancy – Digital Account Executive

Posted on December 16, 2009 by Alex Craven

Digital Account Executive – Leeds A leading & successful digital agency currently require a Digital Account Executive to join our expanding team. Due to continued success, our fast paced & fun agency have won several projects & have many more … Continue reading →

Posted in Musings, Strategy | Leave a comment

New Google Analytics Reporting Features!

Posted on November 10, 2009 by Norton Legg

As no doubt many of you are aware, there have been some big changes in Google Analytics lately, especially with the ways you can track how people interact with your site as well as the way you can structure your … Continue reading →

Posted in Search & Social, Strategy, Technical, Technology Talk | 4 Comments

Internet marketing … a leap of faith or a bridge too far…

Posted on November 9, 2009 by Brian Wadsworth

… or your most efficient and effective route to market?? As an independent business advisor and also Chair at Bloom I get a privileged ‘both sides’ perspective of the use and potential of the Internet. For many enterprises it still … Continue reading →

Posted in Search & Social, Strategy | 4 Comments

Does the Federal Trade Commission (FTC) ruling kill Blogging?

Posted on October 12, 2009 by Alex Craven

On the 1st December 2009 new changes to the FTC Guides Concerning the Use of Endorsements and Testimonials in Advertising come into effect.   This is potentially big news for our industry as the new guides address the fact that advertisers … Continue reading →

Posted in Search & Social, Strategy, Technology Talk | Tagged , , , | 8 Comments

Follow the Money …or engage Warp-drive?!

Posted on September 3, 2009 by Brian Wadsworth

Being a ‘silver surfer’, Chairman, CEO, NED, etc., gives me a privileged position of ‘outside-in’ insight into this industry which is still highly embryonic and quite naive in some ways; occasionally exhibiting the inconsistency of an early stage teenager! I am also ‘contemporary’ (some … Continue reading →

Posted in Creative, Search & Social, Strategy, Technical | 2 Comments