Comments on: Email Marketing – Doing it right!

By: Mark E

Mark E — Mon, 02 Mar 2009 11:43:05 +0000

I agree with this one. You have to build email marketing into your whole strategy and make it a regular activity. Ad hoc emails, mailshots and ads are definitely not as effective as a well thought out campaign.

By: Simon

Simon — Fri, 27 Feb 2009 09:02:06 +0000

Useful article Ketan. Just about to launch a campaign and will definetly take your comments on board.

By: Is The New Media Agency Model Broken? | Distilled blog

Is The New Media Agency Model Broken? | Distilled blog — Mon, 04 Aug 2008 08:10:22 +0000

[...] content with one good post though, Ketan has already written a killer post on email marketing and in particular I think this flow chart/timeline (warning: PDF) is definitely worth your [...]

By: Marketing Strategy

Marketing Strategy — Fri, 01 Aug 2008 19:25:05 +0000

Another road blocked is timing your emails to go out at the right time. Marketing Strategy